With over 800 million users, Facebook is a fantastic way to expand your customer base while promoting your business. Best of all signing up is FREE! Facebook is a social networking service used for both personal use and businesses all over the world.
Creating your business presence on Facebook may sound daunting; however the process is very quick and simple. See our ‘How to create a Facebook Business Fan Page’ blog post for a step-by-step guide to help you set up your Business Fan Page.
Benefits of a Facebook Business Page:
- Over 800 million people are using Facebook which includes all ages
- Signing up is Free, so it’s light on your marketing budget
- Choose your audience by location, age and interests
- Tell your story, Share content, create a dialogue, Amplify your impact, Measure and Optimize
- Easy to setup and use
Grow your audience
Start with who you know; Grow your page likes and connections by inviting your current customer base, friends and family.
Leverage your existing assets; Cross promote your Facebook page on your website (using like buttons and Facebook comment plug-ins), email newsletters and other promotional material.
Once you have 25 likes you can register a Facebook username (you can do it here www.facebook.com/username) so you have a more professional presence.
Stand Out From the Crowd
With millions using Facebook and Facebook being known for its uniformity it can be hard to stand out from the crowd, but not impossible.
You’ve probably seen custom fan pages such as Coca-Cola, Victoria Secrets and McDonalds. When you land on these pages you start on what is essentially called a welcome page. The welcome page is where potential fans are directed instead of the wall. Here you can offer promotions, call attention to new products, or simply welcome visitors with a branded splash page.
Talk to the team at Mediamojo and discover how we can transform your business fan page into an extension of your brand. We can also incorporate dynamic voucher offers into your page, giving anyone who likes your page access to a special offer. It’s a great way to launch a new product or service.